by Diane Wild | Oct 8, 2018 | Wild Words
Have you ever felt like an outsider when browsing an organization’s website or reading their marketing materials? I don’t mean that you don’t work there and aren’t a client yet. I mean their About page, for example, has you struggling to understand what they’re...
by Diane Wild | Jul 23, 2018 | Wild Words
Way back in the dark ages of the world wide web, when many of us regular folk didn’t even have email (gasp!), Microsoft released a product that would end up being a boon as well as a festering toothache for communications: Publisher. Suddenly everyone with a...
by Diane Wild | Jul 16, 2018 | Wild Words
Maybe there are some superhuman communicators who can do it all for every situation — strategy, writing, social media, design, video, web development, you name it — and while I’d envy the talent, I wouldn’t envy the sleep deprivation. With so...
by Diane Wild | Jul 9, 2018 | Wild Words
I love reading and research and gaining high level appreciation of many topics. But there’s no better way to really learn and understand something than through experience. That’s the entire reason I have a Snapchat account. I can now safely say that if that particular...
by Diane Wild | Jul 2, 2018 | Wild Words
We’ve been told for years that online video is king, but I’ll admit I’m a video skeptic. Video can be the best way to communicate, but it better be the best way if I’m going to grab my headphones, or use my data plan, or spend three minutes...
by Diane Wild | Jun 25, 2018 | Wild Words
When I took Psych 101, as a prelude to a discussion on implicit association my professor demonstrated that we tend to have ingrained specifics for various common nouns. He asked us to write down what we thought of when he said flower, dog, furniture. Then he asked us...
